THE 3RD EYE media director Jen Hernandez smiling next to title copy saying Breaking It Down: Convergent TV with agency logo and motto, We take care of brands that take care of people, underneath

Convergent TV: The Media buzzword that’s here to stay

Mar 22, 2023

You may have heard people buzzing about “Convergent TV” lately in the advertising world. As […]

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In The News

The Time for Older TikTok Influencers Has Arrived

Feb 09, 2023

The label “social media influencer” typically conjures the image of what Taylor Swift describes best […]

half a face of women from 4 generations from left to right signifyinf social media's impact on consumers per generation

Social Media’s Impact On Consumer Behavior Per Generation

Nov 01, 2022

Hubspot’s 2022 State of U.S. Consumer Trends Report is a well of riveting information—especially when […]

young gen z black woman during a telehealth appointments looking at her screen

Does Gen Z Go To The Doctor?

Jul 14, 2022

Many of us assume that Gen Z rarely go to the doctor, but is there anything to that myth? Or is it simply an exaggeration? With over $140 billion in buying power, Gen Z’s healthcare behaviors are worth looking into.

boomer woman using her ipad to schedule doctors appointment

Has The Pandemic Made Boomers Go Digital?

Jun 08, 2022

We see as boomers less digitally savvy than younger generations. Has this changed since the pandemic took hold on our lives?

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