Latest Updates

As the line between health and wellness continues to blur, the definition of wellness has […]

An internship should evolve not just with the needs of the company — but also […]

Our new white paper, “DEFINING HEALTH & WELLNESS, AND THE BARRIERS TO CHANGE” explores 2023 […]

In her recent feature on Team Bonding‘s podcast Team Building Saves the World, COO Anais […]

Diversity in healthcare leadership is not a temporary trend that we can afford to ignore. […]

Get to know the FACTS. July may be National Minority Mental Health Awareness Month, but […]

An Interview With Rachel Kline COO Anais Rodriguez reveals her 5 tenants of a successful […]

AI tools for creatives are nothing new—but the ones we have access to today are […]

We asked resident UX expert Pedro Sarmiento to walk us through why accessibility matters in […]

The role of women in marketing and advertising has grown exponentially since I started over […]

An Open Letter to our extended T3E Fam from PRIDE @ T3E… First of all, […]

In Little Black Book’s recent article Copywriters on Writing Dialogue that Connects, our Copy lead […]

Brand storytelling is exactly what it sounds like: using narratives to communicate a brand’s identity, […]

Associate Director of Copy & Storytelling Stephanie Granado recently interviewed with Canvas Rebel. She reveals […]

THE 3RD EYE’s leader and visionary is a trailblazer in the advertising industry, founding a […]

CCO Rob Canales just chimed in on an important topic for healthcare marketers in a […]

From Agricultural to Industrial, humanity evolves by hopping from revolution to revolution. Now we’re in […]

Advertising depends on the power of visual storytelling for success, and on-screen representation in media […]

The Creator Economy has firmly sunk its teeth into our digital experience—and it’s not going […]

You may have heard people buzzing about “Convergent TV” lately in the advertising world. As […]

Curious about Integrated Production in Advertising agencies? Here’s a quick overview from THE 3RD EYE’S […]

The healthcare system presents many obstacles for women, especially for women of color. This Black […]

This year’s Super Bowl was the first time I felt the game overshadowed the commercials […]

The label “social media influencer” typically conjures the image of what Taylor Swift describes best […]

Despite targeted ads, recommendations from friends, and research binges, it can be hard to pin […]

The 3rd Eye’s CVO (Chief Vision Officer) was recently named one of the Top 25 […]

Our CVO (Chief Vision Officer) Diana Brooks contributed to a recent article by Medical Marketing […]

In Adweek’s recent article First-Time CCOs Talk About What It Takes to Helm a Creative […]

Answer big questions first for most effective use of your budget There are some businesses […]

We’re fascinated with the emerging field of relational health here at The 3rd Eye—and the […]

Whether it’s a shaman-led ayahuasca retreat or a virtual reality immersive experience, psychedelics are shifting […]

Have Hispanic Heritage Month marked on your marketing editorial calendar? Good. Now cross it out. […]

Hubspot’s 2022 State of U.S. Consumer Trends Report is a well of riveting information—especially when […]

Every day, I see brands try and many times, fail to reach hispanic women with […]

20 years ago, the concept of going to an ayahuasca retreat to help addiction would […]

Creating branded content that stands the test of time isn’t just a creative strategy, it’s […]

The newest member of The 3rd Eye’s creative team, Copy Lead Stephanie Granado was just […]

The Summer 2022 minions phenomenon exemplified how quickly content can garner organic traction. Can you do something similar for your brand?

In her latest Op-Ed in Campaign US, our Chief Vision Officer and fearless leader Diana […]

Many of us assume that Gen Z rarely go to the doctor, but is there anything to that myth? Or is it simply an exaggeration? With over $140 billion in buying power, Gen Z’s healthcare behaviors are worth looking into.

Women’s health procedures and tools were rarely designed with the comfort of the patient in mind. Which standard women’s health procedures need an update? And how can we help inform the consumer as healthcare marketers and brands? Read to find out.

The 3rd Eye’s CCO, Rob Canales, was just featured in VoyageMIA—where they share some of […]

How is healthcare marketing changing? “We’re being more human than before” and more! Read about 3 trends that excited our CCO Rob Canales in his stint on the Craft Jury for the Clio Health Awards.

We see as boomers less digitally savvy than younger generations. Has this changed since the pandemic took hold on our lives?

Since the Great Resignation began, employees are now searching for meaning and balance. If you want to shut that revolving door, that’s what you have to offer them.

Marketers have to respect the fact that calling most Latinos “Latinx” will be, at best, confusing — and at worst, insulting, patronizing and arrogant.

“Two years of pandemic living have taught us all that nothing is more important than health”

Different communities have their own languages of choice, agency and trust.

What marketers should know about mental health awareness, how the definition of ‘wellness’ has changed and why quirky playful ads sustain connections with consumers.

I’m looking forward to a year where we take what we learned in 2020 and 2021 to deepen our connection to the human experience in a digital space.